LORRAINE HOTEL


 

Boutique Hotel w/42 Rooms

2601 Collins Ave, Miami Beach Florida, 33140 - USA
2012 to Present

Located in Miami Beach just steps from the ocean, HAI Revenue Management services were able to increase year-round occupancy by 10% achieving an optimum RevPAR growth of 4 % YOY since 2012. We were also able to shift the mix of business from the high dependency of OTA’s to increase direct business due to customer segmentation by 5%.

THESE WHERE SOME OF THE KEY FACTORS OF THIS SUCCESS:
• Through demand forecasting based on historical data, we were able to predict the swings on demand more accurately to maximize yielding.
• Conducted and deployed different migrations of RMS, PMS, and channel managers to ensure optimal performance.
• Improved Hotel revenues by 8% consistently YOY since 2012.
• Developed and deployed pricing based on new trends for emerging geo market to adapt to new market conditions.
• Solidified relationships for property with OTA’s.
• Worked with executive team to develop new protocols for COVID-19.